FOR YOU! Get my Free Cheat Sheet to Become an In Demand Speaker!Get it Now!
Get Your Cheat Sheet!


Powerfully Say What You Do in 7 Words

Your 7 word power statement is not what you think it is!!


These are the EXACT same steps I used to position myself as an expert and profit from speaking in less than 6 months.

October 11, 2013 37 comments


When someone asks what you do, what do you say?  The typical response is something like, “I’m a realtor,” or “I’m a social media consultant,” or “I’m a doctor/lawyer/nurse/hypnotist/etc.”

Notice that all of these responses may be accurate and that they all have one thing in common.  They don’t say anything about what you do for others, about the outcome you provide, which is much more interesting!

For example, a business attorney could respond by saying, “I keep businesses out of hot water.”  Or, “I keep businesses out of court,” which is only 6 words.

How can you say what you do in 7 words (or less) to have it be more powerful?  By focusing on what you do for others.

By focusing on others, your statement is not only more interesting, it will most likely lead the other person to ask, “Really? How do you do that?”   When you say something that invokes curiosity, your words are powerful. 

What is your power statement?  Please share!

Pam Terry
Follow me
  1. Susan Schiller says:

    I love this challenge to have a 7-word description of what I do! I’m familiar with the 30-second introduction, but this is my first introduction to the much shorter 7-word statement.
    I groom abuse survivors to create happiness. <-- My 1st attempt, but it's not quite right. I need to come back and learn more! Just looking at your topics listed in the right hand column, I know I will definitely be back to study more of your topics! Bookmarking your site now! Thank you 🙂

  2. Pam Terry says:

    Good work Susan! I love what you have created on your 1st attempt. The word “groom” is the only word I would change and you can play around with that. Even this one is more succinct: “I help abuse survivors create happiness.”
    Thank you for your words of encouragement!!

    1. Frank S. Adamo says:

      Yes, great start, though “groom” is inappropriate in my opinion. How about “I lift-up abuse survivors to create happiness.” Somewhat cheating with “lift-up,” but…:)

  3. Wendy says:

    WOW! How powerful it is indeed to think about 7 words. I help moms know it’s ok to take care of themselves. Ok, more than 7, but still…

    1. Frank S. Adamo says:

      Perhaps this is where “groom” would be more appropriate. How about “I help moms groom for themselves”

  4. Pam Terry says:

    That’s a good start Wendy – at least you get it!! I would want to know if you help mom’s do that, what does that provide for them – what’s the result of knowing it’s ok to take care of themselves? What’s the end result of your coaching/teaching/helping? Stress-free life? What about “I help moms live stress-free lives.”

  5. I touch people! (short pause to let people think about that) ... through massage or writing says:
    1. Patricia Barry Rumble says:

      forget to put my name…
      I touch people! (short pause to let people think about that) … through massage or writing

  6. Pam Terry says:

    Love it Trish!!

  7. Denise Krochta says:

    I give families of addicts a life!

  8. Pam Terry says:

    Great Denise!!!! That is awesome. Really good work. 🙂

  9. Gaynell says:

    I mentor, motivate, minister unto young and old.

  10. Pam Terry says:

    Great work!

  11. Frank S. Adamo says:

    Mine is “I provide interpersonal communications skills for individuals

    1. Pam Terry says:

      Good work Frank and thank you for your comments. For your statement, how would you say it in a way that creates an outcome? For example, “I help people communicate clearly.” Of course, it depends on what you mean by “interpersonal.” I like your blog by the way!

  12. Nancy Christie says:

    As a fiction writer/author, I found this a good exercise so here is mine:
    I write stories about facing life changes.

  13. Rand Strauss says:

    I enable you to hold government accountable and make it responsive.

  14. Pam Terry says:

    I love what you do Rand! If you want to make it just 7 words, how about “I help people make government officials accountable.” Anyone would certainly want to know how you do that!!!

  15. Kathy says:

    Helping burned out people get fired up!

    1. Pam Terry says:

      Great one Kathy!

  16. Willene Johnson says:

    I introduce a way to work from home.

  17. Trish Springsteen says:

    Great article – heartily concur
    I create confident communicators

  18. Tracy says:

    How about, “I help people reconnect with their soul.” But what does that provide for them, right? Ok. Another stab, “I help people become healthy, vibrant, and thriving.” Are those words redundant?

  19. Kathy Lanham says:

    From click to finish, I celebrate photos

  20. Lyz Lucibello says:

    I provide women with professional looking manicures.

  21. Olivia Benjamin says:

    Excellent information provided in this blog about the what you do. The 7 words explained here were really amazing

  22. Pam says:

    I have an online magazine and generally say, I help promote, support and connect people to the right sources.

    1. Pam Terry says:

      Thanks for sharing Pam!! What about this too: “I promote and connect Christians’ businesses.” When you shorten it, you make it more powerful. The goal is to evoke curiosity. If you try it out, let me know if it works where people react with wanting to know more. It’s always a test!!

  23. Allan Roberts says:

    I teach ‘Free yourself from Debt’

    1. Pam Terry says:

      Thanks for sharing Allan!! How about this one too: “I teach people how to build wealth.”

  24. Steven says:

    I help entrepreneurs craft stand-out, sold-out events!

    1. Pam Terry says:

      Perfect Steven! It invokes my curiosity and tells me a lot about what you do.

  25. LLOYD CONLEY says:

    I help entrepreneurs keep their hard-earned money!

    1. Pam Terry says:

      Hi Lloyd – love it!!

  26. Alex Guillien says:

    Coach to the root of difficulties

  27. Calvince says:

    I prepare people to anticipate the future.
    Tomorrow is here. It is with us. Nonetheless, we have to enjoy the moment for that is the best way to get ready for what tomorrow holds for you and me.

    1. Pam Terry says:

      I like it Calvince! Your 7 Word Power Statement evokes my curiosity.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.


These are the EXACT same steps I used to position myself as an expert and profit from speaking in less than 6 months.